Monday, July 25, 2011


Google Credit Card Gives Advertising Power to SMEs
Google Inc is all set to launch a credit card to extend its advertising customers a credit line to attempt and stimulate business to overcome the growing heat of competition in the online ad market.With Google credit card, you can handpick US clients having reasonable interest rate, abundant credit line and no annual fee. However, you must note that that the card allows you to make purchases only on the world’s leading internet search engine. With AdWords Business credit card, Google has successfully made its first venture into the realm of finance retailing, along with other major hardware makers counting as IBM Corp. The card will actually drive marketers to invest more in the market as and when the requirement will arise.

The Ultimate objective of the Google credit card
The Google credit card is devised for small and medium size companies that suffer from shortage of funds and are not able to advertise on Google properly. Also, they find it difficult to run a massive campaign in the season of major sales such as Christmas or Halloween. Since SMEs have restricted resources and low on funds, Google credit card will ensure to save them a good advertising deal.
Offering credit card to push sales is not a new idea. Many well-known companies like Macy’s and Amazing have been offering such services to their customers to generate more and more sales even during the tax time. In addition to pushing sales, the idea has also helped them motivate customer loyalty and track spending trends. Also, few retailers make interest income with the concept of credit card. In this line, Google has already started its journey by sending invitations through emails toits customers. As of now, the card will be given in the “beta” test, to select users.

The Credit Payment
It is advertising that enables Google to make about 95% of its total revenue. Now, this share is also significantly taken up by the small ads that get showcased alongside its search results, termed as AdWords. However, the glitch becomes [prominent when this market gets stiff competition from the giant search alliance established between Microsoft Corp and Yahoo Inc. In addition, the colossal social networking platforms such as Facebook are also quite successful in grabbing small and large advertisers.
The World Financial Capital Bank will issue the Google credit card which actually will be Master card. As far as the rate of this card is concerned, people have to satisfy their quest by little information. As per Google, 8.99 % annual percentage rate is the current rate of the card.

Google Credit Card Credentials
Google has not rolled out any more information on the card as of now. It has not even disclosed the minimum and maximum credit lines of the card. However, experts believe that the limits will be settled in accordance with the card holder. Also, there has been no information given on how many people will receive this card. However, it has been estimated that a good number of people will be liable to get the card.



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